Can you imagine a million teddy bears being produced in just one year? If you
lined them up paw to paw, they would form a chain from Giengen to Hannover, This
high-water mark was reached in 1907 and has remained unsurpassed ever since. The
100-year anniversary of this remarkable achievement is marked with this
extraspecial trio of teddy bears.
In honor of the occasion, all three sport an elegant bow bearing the years "1907"
and "2007" embroidered in gold thread. The three teddy bears, miniature versions
of the 1907 teddy bear replica, are in party mood and invite all Steiff fans to
pick them up and hug them. After all, their motto is: "A million hugs."
The word "hug" was specifically chosen because, as well as being a synonym for
"embrace" - something that has always been associated with teddy bears - it has
also come to be used as a collective term for teddy bears.
Only three thousand of each of the three anniversary bears have been produced in
all, each one featuring its individual edition number on its white ear tag. And as
if this were not enough, a gold-plated "Button in Ear" is re-introduced for the
first time, featuring the 1907 Steiff tailing back as far as the E. Experts call
this an "underscored button." Other people call it a dignified reminder of a year
of a million hugs!